Resume

I am a Portland State University School of Business marketing and advertising graduate 

Professional ​

info​​

I aspire to land a role where I can help brands express their missions in creative and compelling ways using digital marketing.

​

 My goal is to inspire others with my passion for communications, since I have a knack for persuasive storytelling, and I enjoy helping others make decisions that they can feel good about. 

Work​

experience​

Digital Marketing Manager. 

Dr. Semler's HeartPerks; Portland, OR

01/16 - present

• Designed, created content and launched and website, semlerheartperks.com, using Wix

• Manage and create social media profile postings, using HootSuite and Over 

• Manage and analyze Google Analytics for company website

• Launched Facebook advertising campaigns to promote heartcare app

• Implemented SEO, using keywords and phrases

• Create graphics for the website, social media and print marketing tools, using Over and Adobe Creative Suite Photoshop

Digital Strategist / Freelancer. 

SKMEDIAPDX; Portland, OR

07/16 - present

• Launched a freelance business and website, skmediapdx.com, using Wix

• Services: digital marketing, social media consultation, and website design

• Created content, images and website design for the site using adobe creative suite and Wix 

Portfolio Workshop Intern. 

Portland State Univerisity; Portland, OR

02/18 - 02/18

• Participated in a 3-day intensive workshop creating an advertising campaign for a local client's business 

• Created digital marketing strategies, using social media and search engine optimization tactics

• Worked on a team to present final ad campaign to client 

Text Blogger. 

Portland State University Chronicles; Portland, OR

09/15 -01/18

• Developed student life perspective blogs on the university blog site psuchronicles.com, using Wordpress

• Blog topics focused on tips, tricks, and guides to student and campus life

• Creating graphics for the blog site, using personal photographs and Adobe Creative Suite Photoshop

Text Blogger / Social Media Contributor.  

Portland State University School of Business; Portland, OR

09/16 - 05/17

• Developed content for the Portland State University School of Business Undergraduate blog,  fearlessbusinesspdx.com, using Wordpress

• Blog topics specifically focused on educating students and young professionals on digital marketing strategies for networking, personal image, and social media best practices 

• Contributed social media postings of on-campus and off-campus student life (hashtags, photographs, mentions, etc.)

• Created graphics for the blog site and Instagram account, using personal photographs and Adobe Creative Suite Photoshop 

Digital Strategist Intern. 

FIR NW (PSU Student Advertising Agency); Portland, OR

09/16 - 12/16

• Developed, designed and implemented a social media marketing handbook for the FIR advertising agency interns

• Crafted social media campaign strategies for the following clients: Portland State University School of Business, Vikings Athletics, and FIR NW Advertising Agency 

• Created and presented a digital media marketing plan and client presentation for Portland State University Vikings Athletics

Direct Salesperson / Social Media Marketing Manager. 

Younique Cosmetics; Portland, OR

04/15 - present

• Developed a business Facebook page, as well as two private groups, used solely for monthly sales, Q&A, and Younique specific makeup tips

• Created a private Facebook group consisting of over 500 members 

• Developed a series of personal business blogs to interact with customers and to share independently created how-to videos and tips, using Blogspot

• Create graphics for the blog site, Facebook business page, and closed groups, using personal photographs, videos, Adobe Creative Suite Photoshop and a variety of mobile applications

• Developed a Youtube account to launch and promote makeup product tutorials

Social Media Marketing Manager Intern.

Portland Women's Expo; Portland, OR

06/15-09/15 

• Developed a social media marketing plan to drive organization awareness, using HootSuite.

• Launched social media marketing plan on current platforms (Twitter and Facebook).

• Created a Pinterest account, accumulated 400 followers in less than 3 months, using Tailwind.

• Accessed current social platforms, updating accounts, adding new content/features, etc.

• Trained staff on social media usage for ongoing sponsorship events and public engagement.

Sales/Metrics Manager.

Verizon Wireless (Diamond Wireless); Portland, OR

02/11 - 12/14

• Built quality sales through customer discovery questions and 

       interactive sales relationships.

• Responsible for training/creating goals, using metric coaching and task management.

• Created marketing materials and in-store strategies to drive sales.

• Responsible for developing a Comcast information and pricing workbook, which was implemented within the district; over 15 store locations. 

Professional Skills 

• Photoshop

• Illustrator

• Microsoft Office

• Keynote Mac iOS

• Pages Mac iOS

• Hootsuite

• Tailwind

• Facebook Pages Manager

• Blogspot

• Wordpress 

• Wix

• Facebook

• Twitter

• Pinterest

• Instagram

• Tumblr

• Google Analytics 

COMPETENCIES

• Creative

• Marketing strategies

• Communications

• Problem Solving

• Leadership

• Teamwork

• Public Speaking

• Business Marketing

• Digital Strategy

• Project Management

• Customer Relations

• Storytelling 

• Sales 

• Social Media Managment

• Customer Satisfaction 

• Content Strategy 

• Search Engine Optimization